Sustainability Champions driving motorists to a greener future
04/04/2007 13:11Sustainable Development Champions, Sustainability South West, are to support a new motor show, featuring small and sustainable cars - believed to be the first show of its kind - in a South West shopping mall next week.
Five of the latest, most environmentally friendly - and cost effective - cars available will be showcased at the Driving Green small cars motor show in the Sovereign Shopping Centre, Weston-Super-Mare, between 12th and 15th April 2007. The line-up includes an exclusive showing of the brand new "i" car from Mitsubishi - the first time the car will be shown to the public.
Representatives from Sustainability South West will be attending the motor show to distribute brand new personal carbon cards, and provide information about their latest initiative, Fair Shares, Fair Choice, which helps people who want to make positive choices to reduce the amount of carbon emissions they produce.
By ‘going greener’ with your choice of car, people can cut the amount of harmful C02 emissions they are producing. The 660cc engine of the Mitsubishi ‘i’ car, for example, produces only half the emissions of an average car with a 2ltr engine.
Explains Director of Sustainability South West, Leslie Watson, “Runaway climate change will be bad news for everyone but we can all do something positive to reduce the risks. Making smarter lifestyles choices will not only help to reduce the risk of climate catastrophe but could also save us money – for example by running a more energy efficient, cost effective car.”
“The Fair Shares, Fair Choice campaign is not about telling people what car they must drive,” says the Charity’s Chair Julian Dennis, Director of Compliance and Sustainability at Wessex Water, “but it will help us to understand that the lifestyle choices we make all have a different ‘carbon price’ which we’ll all pay in the long run.”
The Charity invites you to drive others green…with envy, by coming along to collect an exclusive carbon card to help you go green at top speed!
Visit the indoor motor show at the Sovereign Shopping Centre, Weston-Super-Mare, between 12th and 15th April 2007.
© 2007 Sustainability South West - UK registered charity, no. 1106125 - info@sustainabilitysouthwest.org.uk.